Birthday University

Dean's List Sponsors

BU is proud to have the support of the best party vendors and suppliers in the industry. Their sponsorship involvement defines their caring attitude and commitment to your long-term success. Contact them to meet all your party and family entertainment needs.

Betson Enterprises

Art Attack is a leading manufacturer and provider of Attractions, Center Design, & Theming to entertainment-based businesses around the globe.   Art Attack’s attractions and products can be found at over 1000 locations worldwide entertaining millions of customers every year!  Some of Art Attack’s more popular attractions include ….SHANKZ Black Light Miniature Golf, Balladium Ball Blaster Systems, Time FREAK, RUSH Laser Tag Arenas, SuperKIDS Play Systems, & AlleyTRAX Mini Bowling.  Art Attack is THE FEC EXPERTS…and the industry agrees….awarding Art Attack with multiple prestigious awards in recent years. For more information please visit us at or call us at 863.438.7469 or email us at

Centeredge Advantage Amusement & FEC Management Software

CenterEdge Software offers the best management solution for the amusement, entertainment, and FEC industries. Our integrated suite of products allows you to manage your entire entertainment business from one complete software package. We provide everything from your POS, to your group sales, and your redemption counter software.

Creative Works

Your entire business rests on creating experiences — and memories — for your guests. But in-home entertainment keeps raising the bar and it’s harder than ever to get people off the couch.

Get themed attractions that WOW your customers and generate more revenue. Tell us your goals and we do everything else — laser tag, esports, virtual reality, escape rooms, mini golf, custom-themed attractions, and more!

A&A Global Industries

We provide all the technology needed for Family Entertainment and Redemption Centers with a focus on an extensive product line provided by a professional and dedicated sales team that always puts the customer first. Starting as a humble coin-operated stamp vending machine company, A&A has grown tremendously over the years. Today, the company is a leader in the bulk vending, redemption, and amusement industries with unique and licensed products that are designed for children of all ages and the kids in all of us. Our products are compelling and wide-ranging. Today with an e-commerce site, our products can be ordered 24 hours a day – 7 days a week.

Promotion Champs, LLC

At Promotion Champs, we take the hassle out of creating, organizing, scheduling, developing, and producing your company’s brand, marketing materials, and promotions. We devise everything from fantastic well-thought-out brands and promotions, in all the formats that you require, to the website that you have always dreamed of having for your business. We have expertise in providing marketing materials for the family entertainment center industry. Get started today.


Shopwindow an Intelligent Customer Engagement Platform connecting people to the things they love. Enabling local businesses to have more intelligent, automated, and instant communications using tools and techniques so they can compete like big brands and do it better.  

Marketing on steroids, Shopwindow furiously grows companies databases, speeds up buyers’ time to purchase, and massively increases conversions all while requiring minimal resources. It is the product that small businesses have been waiting for. Gavin Todd (917) 520-3591

Safepark USA

Insurance & Risk Management Services.  SafeparkUSA is an affiliate of one of the largest privately owned agencies in the United States.  Through specialty insurance offerings, on-site safety consultation claims management, and educational scholarships, SafeparkUSA strives to make the buying process natural to meet your business’s expectations while providing extraordinary value to help meet your business’s objectives.


Embed is the worldwide leader of the integrated cashless business management systems and solutions for Family Entertainment, Amusement, and Attractions (including gamecards, kiosks, gamecard readers, cashless payment, business reporting, and management and hygiene defense). Embed is the only FEC business solutions provider to partner with Google and Apple to gain compliance for the Embed system to place the virtual game card in the Mobile Wallet (for contactless gameplay that can be reloaded anytime, anywhere). This breakthrough makes Embed the only non-banking finance – payment or loyalty card business and brand card that sits in the mobile wallet (no app download required).  With over 1,000 customers and more than 3,000 installations around the world, Embed is equipped and ready to empower FEC businesses with direct sales, services, and support anytime, anywhere.

Ferret Personality

Ferret Personality is an online application and personality assessment for the amusement industry.  It’s a recruiting, hiring, and sifting process that saves your time and money when recruiting in a tight labor market and speaks directly to today’s young generation employees.

It ferrets out and connects personalities that fit naturally specific job roles in your business.

Better recruiting yields better-hiring results, a lower turnover that saves you time & money.  The end result is a happier, more productive employee team that produces better bottom-line results.  To try it click here.

Foundations Entertainment University

Foundations is a 3-day comprehensive educational workshop and seminar program covering all aspects of planning, designing, developing, and operating a location-based entertainment business for long-term success. Foundations include over 22 hours of instruction plus a behind-the-scenes tour of state-of-the-art family entertainment and children’s edutainment centers. FOUNDATIONS provides a complete blueprint for anyone developing and opening a new center or significantly expanding or renovating an existing location-based entertainment facility. Attendees will tap into over 100 years of combined experience and expertise from the industry’s top consultants and operators, to eliminate the learning curve and avoid the mistakes of less fortunate past companies who are struggling to survive or have closed. You’ll also have a lot of fun, including a behind-the-scenes tour and a chance to try out the fun at an area family entertainment center.

Party Direct

Party Direct is your one stop source for all the party supplies you need to increase guest satisfaction and profitability. We have many unique party favors, decorations, place settings, & so much more! Let Party Direct help make your next bash a smashing success! Samples of our products are available free of charge. Visit us online at or call 800-548-7868.

United Play

We help FUNtrepreneurs Launch Big Opportunities. United Play is your one-stop solution to designing, manufacturing, and installing indoor playgrounds and adventure parks. We build safe and thrilling attractions for your FECs (Family Entertainment Centers), including soft play structures, toddler areas, warrior and high-ropes courses, climbing structures, rail gliders, trampolines and more.   United Play Systems Inc.
West Orange, NJ USA 973.769.2083 

Industry Partners

White Hutchinson



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