MEET FRANK PRICE
& GROUP EVENTS
25 years teaching remarkable and profitable party and group events programs Birthday University’s sole focus for 25 years has been to educate family-oriented businesses on producing remarkable and profitable birthday parties. 2025 marks another evolution of this successful educational program, revived and back to its roots. New to the program are a sprinkle of industry expert speakers and new topics such as adult and youth group programing, automated sales and marketing and tips to fill the revenue void of declining youth party programs. The class remains a two-day workshop where fun and networking with industry vendors and attendees add to the deep dive learning. New start attendees learn to open, with their own unique, sustainable party / group events concept and or existing businesses will pivot their stale program by designing unique parties, and group events that are innovative and relevant to today’s changing marketplace. Not only will owners, managers, supervisors, marketing/sales and party hosts learn how to design a unique party and group concept or reengineer their existing nonrelevant formulas but acquire even more diverse knowledge to continue to grow their business to all new levels of success. There is no other program as complete and more important to the success of your family entertainment or leisure business than this.
President FL Price - Founder of Birthday University
"I’m Frank Price of FL Price and I love to inspire people by getting them from point A to point B. Whether it’s you, your employee’s or guests, and especially the kids, it allows me to make a difference and create a win for all. I’ll challenge you to create and deliver your business in a more unique, emotionally connected and meaningful way. My company specializes in hiring personality, that will make your people, an attraction, I design and customize key revenue processes, including birthday parties, adult/youth group events and guest experience systems. Many of you may know me as the founder of Birthday University. BU teaches the business of remarkable and profitable birthday parties and has toured internationally for the past Twenty-five years. Teaching, training, coaching and making a difference give me great satisfaction. Thank you for allowing me to do, what I love."
FL Price is consulting and training firm for the family entertainment and leisure industries. Frank Price personally challenges new starts; modernizations and current owners with over 35 years’ experience, to deliver high level, quality experiences. He specializes in providing the tools to build the perfect staff, including placement by personality temperament type and the training systems that make your people … an attraction. Frank designs and customizes key revenue center processes, including birthday parties and group events, as well as the development of a customer service to guest experience culture. He develops the systems and processes that mold your business beyond the design and build phase, by redefining the way you do business. Frank’s consulting career has given him the opportunity for developing systems and training with high profile companies such as Funhaven, Kokomo Joes, Sky Zone Franchise LLC, off the wall, The Zone, Ultra Start Entertainment, Make Believe, Time Zone, MagiQuest, The Wow Factory, Mr. Gatti’s, Sahara Sam’s Indoor Water park, Paradise park, The Big Trill Factory, Ashville’s Fun Depot, The Amazing Pizza Machine, Lasertag Extreme and Fort Frenzy. Frank founded Birthday University in 2000 to answer the need to produce high quality, profitable commercial birthday parties. Birthday University continues to tour in its 25th successful year, teaching businesses like Disney, Hershey Park, Bam, Hollywood Park, Andretti Thrill Park, San Diego Ice Rink, Roseville Skate Town, The Ontario Science Center, The Florida Aquarium, Hero’s and thousands of
other family entertainment enterprises, the business of remarkable and profitable birthday parties. Frank instructs at Foundations Entertainment University and various industry conventions including IAAPA, IATP, Laser Tag (traditional and tactical), Bowl Expo, National Association of Farmers Agritourism, Ice and Gymnastic conventions, Roller Skating, and
World Waterpark Shows.
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